Effective Date: October 2025
Website: www.smarttags.co.za

At SmartTags.co.za, we respect your privacy and are committed to protecting your personal information in accordance with the Protection of Personal Information Act (POPIA), Act No. 4 of 2013. This Privacy Policy explains how we collect, use, disclose, and safeguard your personal data when you visit our website or use our services.

1. Information We Collect

We may collect the following types of personal information:

Personal details: Name, surname, phone number, email address, and physical/delivery address.
Payment information: Billing details necessary for processing orders (we do not store credit card information).
Order details: Products purchased, order history, and communication records.
Website usage data: IP address, browser type, device information, and cookies to improve your browsing experience.

2. How We Use Your Information

Your personal information is used to:

Process and deliver your orders.
Communicate order updates, tracking numbers, or support information.
Improve our website, products, and customer experience.
Send marketing or promotional material (only with your consent).
Comply with legal and tax obligations.

3. Sharing of Information

We respect your privacy — your data will never be sold or shared with third parties for profit.
We only share information with trusted partners when necessary to fulfill your order, such as:

Courier services (The Courier Guy, PostNet) for deliveries.
Payment processors (e.g., PayFast, Yoco) for secure transactions.
IT and support providers who help maintain our systems under strict confidentiality.

All third parties are bound by POPIA-compliant confidentiality and data-processing agreements.

4. Data Security

We use appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. All online payments are processed through secure, encrypted gateways.

5. Your Rights Under POPIA

You have the right to:

Request access to the personal information we hold about you.
Ask for corrections or deletion of inaccurate or outdated information.
Withdraw consent for marketing communications at any time.
Lodge a complaint with the Information Regulator of South Africa if you believe your data has been misused.

Information Regulator Contact:
Website: www.justice.gov.za/inforeg
Email: inforeg@justice.gov.za

6. Data Retention

We retain your personal data only as long as necessary to fulfill the purposes outlined above or as required by law (e.g., for accounting and tax purposes).

7. Cookies

Our website uses cookies to enhance your browsing experience and analyze site traffic. You can disable cookies in your browser settings at any time.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Any updates will be posted on this page with a revised “Effective Date.”